Saturday, April 25, 2020

The essence of a managers job

Introduction How does it feel when an employer denies an individual a career advancement opportunity at the workplace, only because a computer has randomly selected the qualified individuals? In this era of stiff competition among firms as illustrated by time and eminence, managers have employed the use technology in decision-making.Advertising We will write a custom essay sample on The essence of a manager’s job specifically for you for only $16.05 $11/page Learn More These accessories aid the process of making organizational decisions. Furthermore, they believe that these electronic accessories help in making quick and accurate decisions. Hence, they manage to withstand stiff competition from other companies. It is clear that even if managers use these software and computers in making their decisions, they are certain that the decisions will be more rational. It is crucial for managers to accept advice to reduce the use of such accessories when making decisions. Some of the reasons why the decisions made by managers will not be more rational are the fact that, computers and software tools restricts the scope of making decisions, as there are decisions that require the application of an individual’s principles and skills. Moreover, these technologies easily results in errors when used in making organizational decisions since there are no consultations done during the process. In making decisions that are more rational, human conscience plays an imperative role, unfortunately decisions influenced by technology lack this concept. Additionally, rational decisions free of individual manipulation are tenable. However, it is easy to manipulate technology-assisted decisions to favor a certain subject. Computer experts who enter the programs used in this processes can easily do this. Rational decisions are real since human instinct facilitates the process. However, this is not the case when decisions are made with the aid of technology. Rational decisions made without the use of computers seem to convince the subjects more. It is a fact that, managerial decisions aim at achieving company goals. Thus, use of technology might as well fail to meet the company goals. Most importantly, a decision crafted in a rational manner is flexible. This means that the decisions can be reversed or made to accommodate other concepts if need arises. It is noteworthy that this is not possible when decisions are made using computers and software tools. In as much as computers and software tools allow managers to congregate information and scrutinize them easily, they make their decisions faulty or irrational.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Birrell Ould (2008) highlight that, in a normal managerial setting, rational decisions made by managers are not limited in scope. This is because most of the decisions do not i nvolve the use of computers and software tools, but rather embrace consultative approaches. On the contrary, the decisions made with the aid of computers and software tools are limited to certain range of decisions (Birrell Ould, 2008). For example, consider a situation where a manager in an outside catering food firm like McDonalds has to make a decision on which employee is to deliver food to a client whenever there is shortage in work force. It is obvious that the chosen employee should be the one who has little or no work at that time. In such a situation, a computer or software tool cannot aid in making such a decision. Thus, the use of these software tools and computers is limited and does not enable a manager reach decisions that are more rational. It is significant to note that most managerial decisions are majorly interactive. Thus, managers are required to make decisions basing on their interaction with employees. As a result, technology cannot help in coming to such conc lusions. For example, a computer cannot assist managers keep their employees at elevated job contentment and motivation. This is a decision made strictly by managers after interaction with the personnel. In the end, the decisions made with the aid of technology portend several limitations (Ranganathan and Sethi, 2002). The use of computers and software tools to make decisions does not help managers in enhancing rationality because such decisions are prone to errors. Most importantly, rational decisions are characterized by diminished levels of errors. This comes about because such decisions are taken in a collective setting such as meetings. On the contrary, the decisions facilitated by computers are prone to errors because they base on the data entered into these computers. In most cases, individuals who might create errors during this process enter such data. As a result, the errors affect all the decisions made using computers containing these data. In the end, the computer might help the manager to make a quick decision but the resultant decision will be less rational or faulty (Longman Mullins, 2005). For example, if a manager of a research organization like Transparency International bases his decision on research collected from online sources, he might end up making errors. This is from research previously made by the individuals who posted information on such sources. Computers accurately analyze data consequently identifying the management processes that work. Despite this, a manager has to look rationally at the data the computer analyses to ensure it is authentic.Advertising We will write a custom essay sample on The essence of a manager’s job specifically for you for only $16.05 $11/page Learn More In case, data used is of poor quality and unreliable, the manager has the option of rejecting the results produced by the computer thus seeking alternative measures. This means that ultimately a more rational decisio n comes about without the use of computers and other software tools. In such a situation, the computer might ease the procedure of decision-making, but will not aid in making a rational decision (Longman Mullins, 2005). It is evident that for a manager to make rational decisions, he needs to engage his conscience at elevated levels. This is because human conscience is an important aspect that contributes to rational decisions. Regardless of the usefulness of technology, it is clear that managers lack this essential aspect. In the end, the decisions taken will be less rational. Some of the essential concepts constituted in human conscience during decision-making include multiculturalism and diversity concerns. In essence, these are concepts a manager should consider when making administration decisions. Decisions made whilst considering these concepts are always taken as balanced. It is noteworthy that the surrounding or environment contributes to the decision-making procedure since it may offer either serenity or conflict. However, these concepts do not apply when using computers and software tools. Hence, decisions based on different technologies might be less rational (Dennis, Rennecker, and Hansen, 2010). For example, consider an international poverty obliteration organization like ‘Bill and Melinda Gates Foundation’ that seeks to amass data in remote part of the African continent. It will require study assistants. During the staffing process, the managers must put into consideration the concepts of diversity and multiculturalism. This is because the data compilation procedure entails interviewing the community, a fact that makes it important for the interviewer to be of African origin, thus speaks, understands the indigenous language, and embraces the culture of the community. In such a situation, human conscience will play a major role in the making the decision. In the event that the decision is made using a computer or software tools, it m ight fail to meet the expectation as pertains to rationality in the decision-making procedure. This is because someone who does not meet the above criteria will be chosen as an interviewer in accordance to the list of names available in the computer (Dennis, et. al, 2010). Hohmann (2003) insists that, a rational decision is based on reality and not assumptions. Decisions made using software tools and computers lack such an essential feature. This is because most of the data and procedure used focus on assumptions and approximation. As a result, they do not provide decisions, which are rational though they increase swiftness whilst making decisions.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More In most cases, the concept of reality in a rational decision constitutes the ideas and factors experienced in life. Thus, it should not be a technology-based decision but rather a process that exemplifies life experiences. Even though, managers can use computers and software tools in decision-making, such technologies do not guarantee rational decisions. Consider a society based organization concerned with empowering young people such as ‘International Federation of Liberal Youth’. It is obvious that such an organization will need to address the real factors affecting the community. This means it should seek background information from youths residing in the area, contrary to seeking such information from online sources. The youths will give the organization fast-hand information based on personal experience. This is unlike online sources, which rely on articles posted by individuals lacking information from newspapers and other third party sources. In the event that th e manager decides to acquire information from online articles, it will culminate in a less rational decision. This means that the continuous use of computers and software tools do not help managers make decisions that are cogent (Zaratà ©, 2008). According to Keen Sol (2008), decisions made with the aid of technologies are not convincing. This is because they lack human touch, which include emotions and exact proof (Keen, 2008). As a result, the persons affected might fail to accept or get convinced. For example, if Coca-Cola Company is retrenching its employees, the management ought to base the selection of these employees on their efficiency at the workplace. In cases when an employee is retrenched basing on a random computer selection, the decision might not convince the concerned employee, especially when he or she has been working efficiently. Eventually, the employee might end up contesting the decision because it does not address other important factors like input into the company. Most importantly, managers might use computers and software tools in making balanced decisions on matters concerning business. However, the decisions might not be rational even when the technologies are used frequently (Williams, 2003). It is a fact that, using computers and software tools in decision-making do not make them more rational, but rather encourages personal preferences and biasness. This happens when managers instruct the individuals entering information into the organizational computers to consider certain processes that favor their decisions at the expense of other employees or colleagues. This is not only a poor and insincere managerial practice, but also unethical behavior. It is noteworthy that the use of these technologies should be discouraged as they compromise managerial decisions. It is noteworthy that their frequent use might encourage poor leadership. As a result, it is advisable for managers to use this technology where applicable. For example, con sider a multinational company such as Unilever. If its board members request the manager to provide information concerning the number of employees that have been issued with company insurance cover, the manager might provide wrong information. This is because he will want to prove to the board that he is working efficiently so that he can receive favors such as a salary or allowance increment. In achieving this, he might issue the person in charge of ‘company’s Information Technology’ with false information. This information will be posted in the company website thus; the board members will access it. This is at the expense of those employees who are perceived as covered by the company insurance yet they are not. Hence, the board will make a decision that favors the manager basing on false and biased information (Ranganathan and Sethi, 2002). According to Zaratà © (2008), as an organization pursues managerial duties, organizational objectives are considered befo re decisions are taken. Thus, the use of software tools and computers in enhancing the decision-making process might make an organization fail in achieving its objectives. This leads to less rational decisions that do not meet the company standards because individuals who designed and programmed these technologies have no idea about the company’s objectives. An illustration pertains to the ‘United Nations World Food Programme’. This organization might focus on maintaining steady food provisions in war torn regions like Darfur refugee camp. Then all of a sudden, the manager might come across information in the internet that another organization has provided food to this region that will last for significant periods. Hence, the manager might decide to conclude the provision of food to this area. It is evident that he will have used the information acquired in the computer to make the decision. Even though, the decision will be rational, it will make the organizatio n fail in achieving its purpose (Zaratà ©, 2008). The technologies used by managers in decision-making do not facilitate rational decisions but rather encourages lethargy at the work place. Thus, managers delay decision-making duties. Furthermore, they end up making late decisions using these technologies. As a result, they are often rushed and less rational. For example, consider an organization like ‘British petroleum limited’. When the executive director is supposed to make a decision on which contractor to give the tender for the renovation of the company’s underground petroleum reservoirs he might delay this decision. This is because he knows he can make a choice swiftly using the random selection options offered by the computer. Hence, he might wait until the dying moments before doing so. In the end he can chose a contractor who is less qualified as he does not have the time to scrutinize their qualifications. At this time, he will have made a less ration al decision because of random selection (Harmon, 2003). Jain, (2010) insists that, when on duty, managers gain experiences and skills that cannot be attained theoretically in class. As a result, this helps them in the making decisions that are more rational. In the event that they start using technologies when making their decisions, the managerial expertise and experiences gained previously will be diminished. Hence, they will start making less rational decisions. Consider the ‘executive director of British Airways Company’. If he makes decisions basing on his interaction with personnel, he will have good working relations and excellent managerial skills. However, if he disengages from the employees and starts basing his decisions on the management literatures found online, his managerial skills will diminish. It is obvious that workers will not be contented with his leadership, as he will engage in less rational decisions. Thus, these decision-making technologies shou ld not be used over extended periods (Jain, 2010). Conclusion Frequent use of computers and software tools by managers makes their decisions irrational since it limits their scope. Additionally, such decisions are on numerous occasions prone to errors. This is an indicator that the data used are based on inaccuracies. It is further indicated that the decisions arising from data amassed by computers and related devices are less rational, upon comparison to decisions made when a manager interacts with personnel. It is not forgotten that human conscience is a vital constituent in the decision-making procedure; however, it significantly lacks whilst utilizing computers and related software. Information found in computers and software tools are founded on assumptions and approximation rather than reality. This indicates that technologies fail to add value to the rational decisions taken by managers. On the other hand, some people believe that computers provide managers with detailed and analyzed information that assists them in making decisions. In the end, they consider these technologies as added advantages to the manager’s decision-making skills. References Birrell, N. Ould, M. (2008). A Practical Handbook for Software Development. New York, NY: Cambridge University Press. Dennis, A. Rennecker, J. Hansen, S. (2010), Invisible Whispering: Restructuring Collaborative Decision Making with Instant Messaging. Decision  Sciences, 41:  845–886. Harmon, P. (2003). Business process change: a manager’s guide to improving,  redesigning, and automating processes. California, CA: Morgan Kaufmann. Hohmann, L. (2003). Beyond software architecture: creating and sustaining winning  solutions. Massachusetts, MA: Addison-Wesley. Jain, L. (2010). Handbook on Decision Making: Volume 1: Techniques and Applications. Berlin: Springer Verlag. Keen, P. Sol, H. (2008). Decision Enhancement Services: Rehearsing the Future for  Decisions That Matter. Amster dam: IOS Press. Longman, A. Mullins, J. (2005). The rational project manager: a thinking team’s guide  to getting work done. New Jersey, NJ: John Wiley and Sons. Ranganathan, C. Sethi, V. (2002). Rationality in Strategic Information Technology Decisions: The Impact of Shared Domain Knowledge and IT Unit Structure.  Decision Sciences, 33:  59–86. Williams, W. (2003). Management, Volume 1. Ohio, OH: Thomson/South-Western publishers. Zaratà ©, P. (2008). Collaborative Decision Making: Perspectives and Challenges. Amsterdam: IOS Press. This essay on The essence of a manager’s job was written and submitted by user Heidi Spence to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Wednesday, March 18, 2020

State legislators essays

State legislators essays The state legislatures make many decisions that affect our daily lives. State law regulates our workplace, assesses taxes on our department store purchases, and imposes sanitary restrictions on where we eat. In state government, the key elected representatives are the state legislators. It is the state legislators job to reflect the will of the people and protect peoples rights guaranteed to them in the constitution. The states now are particularly active now in enacting legislation that addresses issues of education, crime control, and public welfare. State legislators have been challenged with the job of making school funding equal throughout the state. This is a very difficult task because some school systems are increasingly wealthy, while other systems are increasingly poor and under funded. Public education is not the only difficult task that is left to the state legislators. Crime control, welfare reform, and many other different issues are left up to the state legislatures. One of the most important tasks that take place in state legislature is the passing of laws. In order for a bill to become a law in most states, it must go through a lot of different steps. A bill may first be introduced in either one of the houses, Senate or House of Representatives. A Committee studies the Bill and often holds public hearings on it. A Committee report is read in open session of the House or Senate, and the Bill is then referred to the Rules Committee. The Rules Committee can either place the Bill on the Second Reading Calendar for debate before the entire body, or take no action. At the second reading, a Bill is subject to debate and amendment before being placed on the third reading calendar for final passage. After passing one House, the bill goes through the same procedure in the other House. If amendments are made, the other House must concur. When the Bill is accepted in both Houses, it is signed by the respect...

Sunday, March 1, 2020

Evangelista Torricelli and the History of the Barometer

Evangelista Torricelli and the History of the Barometer Barometer - Pronunciation: [b u rom ´ u t u r] - a barometer is an instrument for measuring atmospheric pressure. Two common types are the aneroid barometer and the mercurial barometer (invented first). Evangelista Torricelli invented the first barometer, known as the Torricellis tube. Biography - Evangelista Torricelli Evangelista Torricelli was born October 15, 1608, in Faenza, Italy and died October 22, 1647, in Florence, Italy. He was a physicist and mathematician. In 1641, Evangelista Torricelli moved to Florence to assist the astronomer Galileo. The Barometer It was Galileo that suggested Evangelista Torricelli use mercury in his vacuum experiments. Torricelli filled a four-foot long glass tube with mercury and inverted the tube into a dish. Some of the mercury did not escape from the tube and Torricelli observed the vacuum that was created. Evangelista Torricelli became the first scientist to create a sustained vacuum and to discover the principle of a barometer. Torricelli realized that the variation of the height of the mercury from day to day was caused by changes in the atmospheric pressure. Torricelli built the first mercury barometer around 1644. Evangelista Torricelli - Other Research Evangelista Torricelli also wrote on the quadrature of the cycloid and conics, the rectifications of the logarithmic spiral, the theory of the barometer, the value of gravity found by observing the motion of two weights connected by a string passing over a fixed pulley, the theory of projectiles and the motion of fluids. Lucien Vidie - Aneroid Barometer In 1843, the French scientist Lucien Vidie invented the aneroid barometer. An aneroid barometer registers the change in the shape of an evacuated metal cell to measure variations in the atmospheric pressure. Aneriod means fluidless, no liquids are used, the metal cell is usually made of phosphor bronze or beryllium copper.​ Related Instruments An altimeter is an aneroid barometer that measures altitude. Meteorologists use an altimeter that measures the altitude with respect to sea level pressure. A barograph is an aneroid barometer that gives a continuous reading of atmospheric pressures on graph paper.

Friday, February 14, 2020

The Industrial Process of Product Design and Development Essay

The Industrial Process of Product Design and Development - Essay Example This is basically done through developing innovative techniques which facilitate achieving cost reduction, optimum utilization of resources or improve the quality of the end product (Heizer, Render and Weiss, 2004). Lean manufacturing techniques have therefore evolved as an important aspect in product development processes which facilitates organizations to develop systems that makes optimal utilization of resources and develops a number of competitive advantages for the organization. Lean manufacturing principles are vastly adopted by organizations so that resources can be optimally utilized and value additions at every stage of production are more effective. In other words it can be explained that lean facilitates enhancing effectiveness in the product designing and manufacturing process. Engineers across the world try developing new and innovative concepts which leads to unique benefits for the company, the industry and the customers (Slack, Chambers and Johnston, 2009). The curre nt paper deals with understanding the important of lean manufacturing systems in modern day manufacturing process. It is basically seen that organizations which adopt the lean product development techniques are able to survive market competition and make their products more suitable in enhancing consumer satisfaction. Lean manufacturing system is mainly about achieving resource optimization and enhancing the quality of the end products. In most organization lean concepts are used to strategically counter competition and reduce wastages. One of the most important features of the lean system is that it aids in integrating the needs of customers into the production system (P. Coughlan and D. Coghlan, 2002). Since the prime objective of firms is to fulfil the needs of the consumers, it becomes essential that at every stage of manufacturing consumer needs are kept in mind and accordingly product attr4ibutes are formed. The development of an efficient product

Saturday, February 1, 2020

Strategic Management Analysis Essay Example | Topics and Well Written Essays - 1250 words - 1

Strategic Management Analysis - Essay Example This kind of transformation has led to Better Place establishing a paradigm shift; whereby in the business model, sales are shifted from products to services. Mission and Vision The company’s mission is to reduce the social and environmental impacts in relying on petroleum by the transportation sector. The Better Place case highlights the automotive industry history in brief offers an overview of numerous automotive technologies such as hybrids and demonstrates consequences brought forth by its expansion (Romero, 2009: p.155-159). Industry Analysis The Better Place case highlights numerous aspects of the company, its shortcomings and advantages. It as well examines the rollout strategy of the company, which is an entrepreneurial that is trying to expand and grow globally at a quick pace. Its key challenges include a complex business model on the economy particularly on the wide upfront investments that are dispersed in various locations internationally, how infrastructure is c oordinated, how consumers can be convinced to switch to electric cars as well as ways of convincing automotive producers that EVs are a better option. Porter’s five Porter’s five looks at the five forces that act on Better Place Company and are the determinants of the company’s profitability. 1. Threats of new entrants This is a low threat in Better Place Company being in the automobile industry. ... 2. Bargaining power of buyers Buyers always bargain before buying cars, and so dealers gives out great deals to the buyers so as to move the industry. In this case, the buyers usually have a considerable bargaining power even if they purchase a single car at any given time which is a good factor that determines this force. 3. Threat of substitute products When buyers look at other products compared to those of Better Place, as well as competition, and are able to switch with ease, then the company can have a high threat of force. This is because the cost of switching can be high as one cannot sell a car for the sum paid for. In the differentiation of product, cars could be particularly similar in various ways but if choosing the amphibious cars, the threat of substitute products can be of low. 4. The bargaining power of suppliers This involves suppliers of electronics, parts, components and tires as well as the assembly workers. The auto unions are powerful in a tremendous way. On th e other hand, suppliers can be of small firms who often depend on carmakers and can have a single carmaker as a customer. Therefore, this force can be either low or high. 5. Competitive rivalry Better Place is a company that has a fierce competition in terms of price cut, product development and ad campaigns, which drives it to the profitability and innovation edge. This leads to low margins and a high pressure on rivals. However, if there is less pressure from rivals, the pressure on imports becomes high although there will be a difference in profitability because the business models will vary (Pickard, 2010.p.125). Sources and Capabilities SWOT Analysis of Better Place a. Strengths

Friday, January 24, 2020

Falling Asleep on the Job: The Story of Narcolepsy Essay example -- Bi

Falling Asleep on the Job: The Story of Narcolepsy Have you ever pulled two all nighters in a row? If you have then you know that afterwards, during the day, you drift off to sleep very easily. You feel physically and mentally exhausted and your body tells you that you need to rest. This is a normal reaction by the body to the lack of sleep. This however is something that people suffering from narcolepsy must deal with on a daily basis even when they have had a full nights sleep. One of the major symptoms they suffer from is overwhelming daytime sleepiness. Imagine you are in a boring lecture and you start to drift to sleep, usually you can manage to force yourself to wake up. This may be common occurrence but try to imagine falling asleep while driving or walking. These situations seem more rare. A narcoleptic’s body doesn’t care what it is doing when it goes into these paralyzed sleeping episodes. The sudden overwhelming feeling drives the narcoleptic person to fall asleep. One type of episode that they experience is called cataplexy, which is usually caused by some stressful situation or other common activities such as laughing or running (6). During these periods the person suffers from muscle weakness and paralysis. Although the person appears to be sleeping, they are still conscious, but unable to move. They can hear and feel but cannot react to stimulation. For this reason narcolepsy is a very dangerous condition to have without receiving treatment because serious vehicle accidents can result as well as an general i nability to succeed in school (6). Another major symptom that affects narcoleptics is called hypnagogic hallucinations, which they experience when they are falling asleep. These hallucinations can in... ... narcolepsy as well. 6) Narcolepsy: Althogh people with the disorder do not fall face-first into their soup as in the movies, narcolepsy is still a mysterious disease. But science has new leads., Siegel really knows what he is talking about. http://www.sciam.com/missing.cfm 7)Mystery of Human Narcolepsy Solved, He is the master of these studies http://websciences.org/narnet/current_news/01_winter1.html 8)University of Pennsylvania Narcolepsy Research Project, A nice summary http://www.nursing.upenn.edu/Narcolepsy/narcolepsy.htm 9)Organization of amygdaloid projections to brainstem dopaminergic, noradrenergic and adrenergic cell groups in the rat, Brain Res Bull, 1992, volume 28, pp 447-454, Very detailed info 10)Living with Narcolepsy, Go info about the lives of Narcoleptics http://www.sleepfoundation.org/publications/livingnarcolepsy.html

Thursday, January 16, 2020

Cultural Influences On Emotional Expression and Perception Essay

Everyone is uniquely shaped, and should not be compared with others. Expressing ourselves can differentiate from other expressions since we are unique in each and every way. Some similarities may exist, but not necessarily every aspect of what we tend to express. As defined in the textbook, â€Å"emotional expression is the most important representation of our emotions, and may be similar to others† (Adler, Proctor, and Towne 137). Perception is part of the emotional expression because â€Å"it is the process of selecting, acquiring, interpreting, and organizing sensory information† (wikipedia.org). These two are important because we express what we express with the perception of our emotional expression. Different situations will result in different perception of emotional expression. For example, we may jump when we feel excitement or cry when we feel grief. Every expression we make is appropriate on what we feel in that particular event. We live in a country with a very diverse culture, and everyone is raise differently base on their culture. This paper will talk about the cultural influences on emotional expression and perception. Examples, description, and explanation will also be given to further explain the topic. Although many emotions and expressions of emotions are universal, some differences exist among many cultures. The comparison of both cultural similarity and difference has been very important in the area of emotional expression and perception (Matsumoto par. 2). It is very helpful to know the similarities and differences in emotion across cultures. It helps us understand the role of emotion in our lives and the importance of emotion to our thinking and behaving. People in different cultures categorize emotions differently. Some languages have classification for emotions that are not classified in other languages. It is a belief that nonverbal expressions of emotion differ across cultures, due to the fact that different cultures have different display rules. Display rules are norms that tell people whether, which, how, and when emotions should be displayed (wikipedia.org). The power of cultural norm determines how and when to show emotions that is not actually felt. The comparison of emotions helps us understand the role of emotional expression and nonverbal behaviors in social interactions to improve interaction among people from different cultural backgrounds. In addition, when comparing expressions, people of different cultures agree on which is more strongly expressed? Cross-cultural research indicates that the answer to this question is yes. Itziar and Fernandez compared these differences in paired expression of the same emotion (par. 5). According to the research, the result was that â€Å"ninety-two percent of the time, the ten cultures in their study agreed on which of two expressions was more intense† (Fernandez, Carrera, Sanchez, Paez, and Candia par. 5). For example, looking separately for each emotion, American and Japanese agreed on which photo were more intense in 24 out of 30 comparison. These findings are important because they suggest that people of different cultures use the same visual cues in judging others (Fernandez, Carrera, Sanchez, Paez, and Candia par. 8). The role of culture in emotional control is shown most explicitly through the use of display rules. Display rules are learned, culturally determined norms that govern people’s display of emotions in different social situations (Matsumoto, 1990). Matsumoto (1972) found cultural differences in display rules when a group of Japanese and American students were shown stressful film stimuli in two conditions. In the alone condition, both the Japanese and American students displayed the same negative facial expressions of fear, disgust, and distress. However, when the experimenter was present, the Japanese students smiled to mask their negative emotions while the Americans continued to exhibit their negative affects. Furthermore, a study by Matsumoto (1990) found that Americans rated disgust and sadness as more appropriate in in-groups than did the Japanese. In contrast, the Japanese rated anger as more appropriate in out-groups than did the Americans. The above findings suggest that the Japanese and American students utilized different sets of display rules which influenced either their expression or inhibition of their emotions (Matsumoto par. 2). The different sets of display rules can be understood in terms of the American and Japanese emphasis on individualism versus collectivism respectively. Individualism and collectivism are dimensions of cultural variability that refer to the degree to which a culture encourages individual needs, wishes, desires, and values over that of the group  (Matsumoto, 1990). For example, individualistic cultures emphasize individual goals and independence. Collectivist cultures, on the other hand, stress collective goals and dependence on the group (Matsumoto, 1989). It could be understood in this context that the expression of negative emotions in an in-group setting is regarded as extremely negative in collectivist countries, since the manifestations of such emotions threatens the interdependent relationship of the group. In an individualist country, however, the expression of both positive and negative emotions may feel right and good since such expressions highlight both the separation of self from others and the individual’s private, internal attributes (Forgas and Bond, 1994). What may feel good then, in this case the inhibition or expression of emotions, is largely dependent on one’s culture and socialization. To take this idea a step further, the correlation between emotional inhibition and well-being, either negative or positive, may be dependent on one’s respective culture. A past research on the relationship between emotional control and well-being has yielded conflicting findings. Where one line of research suggests that the active inhibition of emotions will lead to an increase in physiological arousal and a decrease in well-being, the other proposes that the inhibition of emotions will result in a higher level of well-being. The aim of the present study is to unravel parts of the conflict by examining the influence of gender and culture on the relationship between emotional control and well-being in two ethnic groups, Asians and Caucasians (Aeker and Williams par. 10). Furthermore, seventy-nine participants were asked to fill out questionnaires assessingtheir level of emotional inhibition, subjective well-being, and identification with anindividualistic versus collectivist culture. Results found that Caucasians and Asians differed onthe individualism-collectivism scale, with Caucasians being more individualistic and Asiansmore collectivists. The effect of culture was found with Caucasians having a negative correlationbetween emotional inhibition and well-being while Asians having an almost zero correlation. Influence of gender was also found in which increases in the level of emotional inhibition isnegatively correlated to well-being for the female sample, but for the male sample, there wasagain a zero correlation. An interactive effect of culture and gender was also found with Asianmales having the most positive correlation between emotional inhibition and well-being, andCaucasian females having the most negative correlation between emotional inhibition and well-being. Explanations of the findings in terms of gender and cultural norms are discussed(Matsumoto par. 5). The interacting effects of cultural and gender norms were also demonstrated. Asian maleswho were high on emotional inhibition were highest on well-being and Caucasian females whowere high on emotional inhibition were lowest on well-being. The results could be understood inthe context that Asian males are socialized by both their gender and cultural norms to inhibit their emotions. The act of inhibition is then consistent with what they believe they should do. Caucasian females, on the other hand, are told by both their gender and cultural norms to express their emotions. The act of inhibition is then contradictory to these expectations. It makes sense then that when one’s actions are consistent with one’s perceived cultural and gender expectations, the result would be a higher level of well-being than when the actions are contradictory to the expectations. Though the results demonstrate that both culture and gender influence the relationship between emotional control and well-being, the present study also has important limitations. First, the emotional inhibition scale measures the inhibition of both positive and negative emotions. It can be understood from a collectivist context why the inhibition of negative emotions is valued because the expression of such emotions is deemed threatening to the group. However, the expression of positive emotions is not only non-threatening but can actually facilitate group harmony. It can then be predicted that for negative emotions, inhibition will correlate positively with well-being. However, since the inhibition of positive emotions is contrary to the cultural norms, the inhibition of positive emotions will correlate negatively with well-being. Since the emotional  inhibition scale combined both types of emotions, we can speculate that there might be a canceling effect, resulting in the zero co rrelation found for the Asian sample. Furthermore, the Asian sample in the present study consists of students from U.C. Berkeley. It can be speculated that these students have to some extent acculturated into the American system and perhaps have embraced parts of the individualist culture, such as the value of expressiveness. Though the ICIAI depicts significant cultural difference between the Asians and Caucasian sample, the issue of acculturation can be reduced with cross-cultural research comparing the U.S. population with the Asian population. To investigate further the meaning of differences, Matsumoto (1993) showed ratings from Japanese and Americans on smiling versus non-smiling faces with regard to intelligence,attractiveness, and sociability. Americans rated smiling faces as more intelligent than neutral faces; the Japanese, however, did not. Americans and Japanese both found smiling faces more sociable than neutral faces, but for the Americans the difference was greater. These differences suggest that cultural display rules cause of Japanese and Americans to attribute different meanings to the smile, and serve as a good explanation for perceived major differences in communication styles across cultures. Evidently, the study has contributed to the understanding of the relationship between emotional expression and culture. Although results have shown that there are definitely effects of culture on emotional expression and perception, the future research is needed to extend the influence. For example, a study measuring the expression of positive and negative emotions separately will be easier to understand on how cultural norms affect the emotional expression and perception. The finding of cultural influence is a great step forward in understanding the role of emotional expression. However, it is just the beginning in investigating the complex between the control of emotions and our perception. Summing up, this paper talked about the different expressions the people in  different cultures gave. Everyone is brought up differently and taught differently. Therefore, we express our emotion differently because of the surroundings we grew up in, and the people that influenced us. Although people in certain parts of the world are different in terms of the background, tradition, and norm and so on, all of us are crossing that barrier on having friends by effective communication. 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